Free tools to test the speed of your website

free tools for your coaching or therapy website

As a coach, it’s important to have a fast website. Potential clients will often judge the quality of your business by how quickly your site loads.

In this article, I want to share with your four free tools that test the speed of your website.

Website speed test tools show you how quickly your web pages load.

There are many reasons why having a website that loads quickly is important:

1. Search engine rankings

One reason is that it helps improve your search engine rankings. Search engines like Google take into account the loading speed of your site when determining its ranking in search results. So, if your site is slow to load, it could be ranked lower than other faster sites, which could mean fewer visitors to your site.

2. Improves user experience

Another reason why it’s important to have a fast loading website is that it can help improve the user experience for visitors to your site. If a website takes too long to load, people may get frustrated and give up before even seeing what you have to offer. In today’s fast-paced world, people expect websites to load quickly and if yours doesn’t, they may not stick around.

40% of people leave a website if it takes more than 3 seconds to load. People expect a website to load within 2 seconds. (Source: Kissmetrics)

website statistic - 40% of people leave a website if it takes more than 3 seconds to load

So, if you want to improve your search engine rankings and provide a better user experience for visitors to your site, it’s important to make sure your website loads quickly.

There are a number of ways you can do this, such as optimizing your images and using a content delivery network. By taking these steps, you can help ensure that your website is fast and responsive, which will help you attract more visitors and improve your bottom line.

Having a fast-loading site is not only important for getting visitors to stay and engage with your site but loading speed also affects ranking as it impacts user experience. So you can see how important it is to have a fast-loading website.

Have you recently tested how quickly your site loads?

There are several free tools available that can help you test the speed of your website. Here are four of the best:

Free tools to test your website loading speed:

1. WebPageTest.org

WebPageTest is a free, open-source website speed testing tool. It’s very user-friendly and provides detailed information about your website’s performance.

It’s easy to use and provides valuable insights that can help you improve your website’s speed and overall performance. WebPageTest is an essential tool for anyone who wants to ensure their site is running as efficiently as possible.

And here is how to run the test:

  1. Go to https://www.webpagetest.org/
  2. Enter your website URL (best to copy it from your site so you enter it exactly as it is)
  3. Choose your test location (For example, if you are in the UK, enter London.)
  4. Choose your browser (Chrome is a very widely used browser so select that one)
  5. Leave all the other settings as they are
  6. Click ‘Start Test’ 

2. Pingdom.com

Pingdom is a popular website speed testing tool. It’s free to use and provides detailed information about your website’s performance. Pingdom can help you identify what factors are affecting your website’s speed and how to improve it.

And here is how to run the test:

  1. Go to https://tools.pingdom.com/
  2. Enter your website URL (best to copy it from your site so you enter it exactly as it is)
  3. Choose your test location
  4. Click ‘Start Test’

3. GTmetrix

GTmetrix is another excellent free tool for testing website speed. It provides both real-time and historical data, so you can track your site’s performance over time. The service is free to use, and it gives you detailed information about your website’s loading times and speeds. You can also use GTmetrix to test different parts of your site, so you can see which areas need improvement.

And here is how to run the test:

4. Google PageSpeed Insights

Google PageSpeed Insights is a free tool provided by Google. You can use Google PageSpeed Insights to help improve the speed of your website. The tool analyzes your website and provides recommendations for improving speed.

Some of the recommendations may require technical expertise to implement. You can also use the tool to measure the performance of your website over time.

And here is how to run the test:

Website loading speed matters

To sum up, how quickly your website loads matters. It affects user experience, your search ranking and how many conversations you have with potential clients.

Use one of the free tools above to test your website speed and see where you can make improvements.

Would you like some help with your website?

I design websites for coaches.

Find out more about my website design services here.

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